Initially, to generate ideas I had in my head, I began to create rough sketches that will eventually be developed digitally. All these ideas included ideas surrounding the skin, the structure of skin, or the definition of Cell.
The first idea was a simplistic line drawing of a 'cell-like' shape which also looked like an element of a molecular structure. This idea appears to look professional and scientific, which may appear trustworthy and as though the brand has engaged in a lot of research for their ingredients. It could also look very clean.
I also experimented with using this shape as a three, but the number lacked relevance.
The second idea was inspired by the actual biological diagram of a skin cell, showing the layers within the cuboid.
However, in order for it to look more appealing, I stylised it with geometric lines and shapes, making the shape more contemporary and aesthetically pleasing if it was to be developed digitally. The semiotics behind this idea are again scientific and exceptionally biological. I would have to work out a way of making this idea more commercialised, to fit in with other brands on the market.
Taking this same literal idea futher, I sketched out fun little diagrams of skin cells, which appeared to look like bacteria, or living cells. Since my aim is to look luxurious and 'high fashion', these ideas would not be as suitable as they appear quirky and 'cute'.
Another idea which takes a different angle on the definition of Cell, was to imagine it in the term regarding a prison cell, and the idea behind this was that the audience of men and women would be freeing themselves from gender stereotypes, and breaking out of those ideas. I sketched 3 lines to represent the prison cell, which could be developed further digitally.
No comments:
Post a Comment