Monday, 15 February 2016

OUGD505 / STUDIO BRIEF 01 / RESEARCH

  





Dowling Duncan

These designs were part of The Dollar Rede$ign Project, launched by Richard Smith, a creative strategy consultant. This set included Barack Obama, shown on the front of the $1 bill, which was seen as a controversial design decision, conveying Obama as the least valuable symbol of America. Others included cultural themes such as tipis, referring to America's roots, themes of science, which represent breakthroughs that have been made from research and intelligence. Another example is the greatest symbol of America; the American eagle, which is placed onto the $50 bill; essentially communicating the pride and value of America.

The way that these units were design was bold, vivid colours with swiss graphic design influences, conveyed through the use of Helvetica and left alignment, however they have an artistic feel through use of line illustrations, which add a pattern, when printed these could have a print finish such as foiling or varnish, creating extra texture. 


 

 


Vaka Valo


Vaka Valo took an interesting route when designing (or defacing) these units of money. Each shows the faces of famous and important people with an anaglyph effect, alongside bold messy illustration over the top of the faces which obstruct them. These images could be seen as disrespectful, or artistic, these designs are very subjective. However interesting, they don't seem to be designs of actual currency, more artistic expressions. Inspiration can be taken from these regardless, as the anaglyph effect could be achieved by screen printing. 







Barbara Bernát

This banknote series is titled the Hungarian Euro, created by Barbara Bernát. There are two sides to this note, one side shows traditional european animals, the other side features plants. The main focus with these is the essential elements to a bank note, also eliminating distraction from the beautiful variety of illustrations. The natural illustrations represent growth of value, as shown through the energetic stances of the animals alongside the blooming plants. The colours have an organic feel to them, which could be representative of the source of money, which is obviously trees and natural sources.

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