Wednesday, 30 September 2015

OUGD504 / STUDIO BRIEF 01 / ACCORDION FOLD - MOCK UP

After looking at folds and practicing in sessions in class, I decided I wanted to keep the fold aspect quite simple as the design process is quite complicated itself. I felt the most appropriate fold for my leaflet would be the accordion fold as it is not overly complex and I feel the text could be set out structurally. However, I wanted to do something slightly different than a regular accordion fold, and switch up the alignment. After research I decided on the idea of having the fold vertical instead of horizontal, as this allows for the leaflet to be less flat and more interactive, even decorative, and could be something the user could keep propped up. 



I began to do some rough mock ups with black stock to see how this would look. I have 5 stages of the process to lay out on the pages, and overall I am aiming to have 8 pages in order to fit this information on. 

I would have to work out how to print this accurately, so when folded the information makes sense and is aligned correctly. I need to consider stock choice, as it will effect the stability, I would not want it to dip in places, rather stay upright strongly. 

The size of my leaflet is also a vital aspect to think about as I would need it to be large enough for my text to be legible, however I'd want it to be small enough to be easily portable and not too bulky. Would I print this at a large scale, cut it down and fold, or would I use a printer that can print long documents?

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