OUGD404 | STUDIO BRIEF 2 | WHAT IS A BOOK | RESEARCH

I signed up for a vegan/veggie starter pack from Peta, which contained a bunch of information on how different animals are killed. I thought that the information was really detailed but the way the book was designed could be improved. I decided it would be good to take the information for my own book from Peta's vegan starter pack and design it in a different way than they chose to.

 The narrow columns appeal give the effect of a magazine, which I guess is what I'm aiming for. I'd like to include a lot of narrow columns in my own book. However, the overall colour choices just don't look appealing. The whole publication looks quite dated. My aim would be to make this look more modern so even people who aren't as interested in animal rights as say someone who would read this would be, would pick it up and have a look at it.

I then began to gather some inspiration on general page layout. It's hard to find a book dedicated to informing people on the industry without getting it from a website such as peta. 

Finding this publication helped inform my colour scheme. The black/white/green colour compliments each other exceptionally well. Green would be an obvious choice for my book as it represents nature, fields and trees which is linked to animals and our Earth. I think this would be the best option. Dark colours would reflect the grim secrets of the animal industry and also look clean and minimal.

As for numbering pages, I like the idea of large numbers, simply because of how it looks visually. This is something I want to try in my own work.

I like the colours and black and white photography used in this book. Black and white photos would be a good choice for me as they can either look elegant or have a more dark concept. I will be using black and white photography in my own book to communicate a sinister tone, using quite graphic images of animals. The use of geometric shapes to interject colour is also very effective in this publication.

I simply like the way the image bleeds onto the opposite page, leaving room for a narrow section of text. I'd like to include large images to create a big impact on the audience.

As for the binding method I didn't really feel like anything fancy would work. I want my book to look 'organic', affordable and environmentally friendly. I feel like a simple stitch would be the most appropriate for the concept of my book and the content. 
 

Something like a pamphlet stitch would be suitable for the nature of my book. 











The orientation of my book is something I was particularly debating. I wanted to experiment with a landscape spread instead of portrait. I feel this will make my book look a lot more like a pamphlet which is kind of what I'm aiming for. I feel a perfect bound portrait book wouldn't suit the content. 

For example this book is landscape and this is what I'm aiming to do myself.