Wednesday, 7 October 2015

OUGD504 / STUDIO BRIEF 02 / LOGOSTARTER / BRIEF

Brief:
Kickstarter is a web service for 'crowd funding' projects, products and businesses. Members of the public can pledge money towards projects ranging from music to technology to food. Your assignment for this week is to produce a logo design for a Kickstarter project of your choice. You will also consider and plan various branding strategies for your chosen project showing how your logo will enforce this brand.
Your logo will incorporate your knowledge of the project and it's creators having fully researched its origin. You will also consider carefully the market and or social context to which it belongs (e.g. music genre, locale, etc.).
Once you have developed and designed an effective logo you will demonstrate how this will appear on at least 2 deliverable elements (e.g. Poster, packaging, CD, advert, website, etc.)

Analysis:
This brief, like the first studio brief, is very intensive as it is also a week long. I'm looking forward to choosing a project to work with and create a great resolution in the end. Again, I have not had extensive experience with creating logos but I recognise this is a vital element of graphics and I'm keen to gain more knowledge & experience in order to create excellent work in the future. This brief could be considered as a live brief in a way as there is also the option to contact the project owner on Kickstarter and inform them of the brief. It would be great if they considered using my design in the end however it is important to focus on fulfilling the brief.

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